PARSIPPANY, NJ (November 20, 2007) – One of the most coveted posts in the public relations industry has been claimed by a New Jersey business leader.
Michael G. Cherenson, APR, executive vice president of public relations at Parsippany-based Success Communications Group, will serve as chair-elect for the Public Relations Society of America (PRSA). Elected in October 2007 during the International PRSA Conference in Philadelphia, Cherenson will begin his three-year leadership position in January 2008. He will then ascend to the post of chairman and CEO in 2009. During 2010, Cherenson will serve as immediate past chair.
PRSA is the world’s largest organization for public relations professionals with over 32,000 members, 109 nationwide chapters, and 19 Professional Interest Sections.
“It is a tremendous honor to be elected by my peers to help shape the future of public relations and give back to my profession,” says Cherenson. “Serving on the board both nationally and locally has helped me prepare for this role, while allowing me to grow as a public relations professional and as an individual.”
Cherenson has previously served the organization as a board member for a three year term, and most recently as secretary in 2006. He is a past president of the New Jersey chapter and past chair of the organization’s Advocacy Advisory Board, as well as liaison to the Board of Professional Ethics and Standards, and the Public Relations Student Society of America. Cherenson co-authored a PRSA study on MBA programs and their communication curricula.
Cherenson serves as an advisory board member to the University of Florida’s Department of Public Relations, Fairleigh Dickinson University’s Corporate and Organizational Communication Department, and Gibbs College. He is also a volunteer, mentor and member of the board of directors for the Boys and Girls Club of Northwest New Jersey. Cherenson is the founder and president of the Pequannock Lacrosse Club.
Success Communications Group is a full-service public relations, advertising, and recruitment/product marketing agency catering to clients in a variety of sectors.
A 17-year industry veteran and the author of three studies on the impact of reputation, Cherenson is Accredited in Public Relations (APR) by the Universal Accreditation Board. He is a graduate of Ithaca College, Ithaca, NY, and holds an Advanced Certification in Political Management from the Graduate School of Political Management (GSPM) at George Washington University, Washington, DC.
About the Public Relations Society of America (PRSA):
The Public Relations Society of America (www.prsa.org), headquartered in New York City, is the world's largest organization for public relations professionals with nearly 32,000 professional and student members. PRSA is organized into 109 Chapters nationwide and 20 Professional Interest Sections and Affinity Groups, which represent business and industry, counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations. The Public Relations Student Society of America (PRSSA) has 285 Chapters at colleges and universities throughout the United States.
About Success Communications Group:
Success Communications Group (formerly The Cherenson Group) was founded 50 years ago, and today is a respected leader among agencies that provide advertising, public relations, and recruitment/classified advertising services. The firm, with 150 employees, is headquartered in Parsippany, NJ, with offices in Atlanta, Boston, Chicago, Honolulu, Los Angeles, New York, Philadelphia, Phoenix, San Diego and Tampa.
Success Communications Group is uniquely positioned to provide individual attention to each of its valued clients - from the largest to the smallest. This personalized approach has helped the company attract and retain a client base which includes a variety of accounts in fields as diverse as banking, consumer, education, government, health care, real estate, hospitality, manufacturing, retail, service markets, technology, trade associations, transportation, and travel/tourism.
Clients have at their disposal an award-winning creative department, a talented team of knowledgeable account managers, and the public relations experience of former reporters, editors, and photojournalists.
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Note to Editor: Digital images of Michael G. Cherenson are available by contacting Kurt Praschak at 973-992-7800, ext. 289, or at kpraschak@successcomgroup.com. The images are also accessible from the following image hosting Web sites:
• Picasa: Mike Cherenson album (http://picasaweb.google.com/SUCCESSCOMGROUP/MICHAELCHERENSON)
• Photobucket: MikeCherenson.jpg (http://i236.photobucket.com/albums/ff120/SuccessPRDept/MikeCherenson.jpg); MikeCherenson2.jpg (http://i236.photobucket.com/albums/ff120/SuccessPRDept/mikecherenson2.jpg)
• Flickr: Mike Cherenson, APR 1 (http://www.flickr.com/photos/20716744@N03/2038064833/); Mike Cherenson, APR 2 (http://www.flickr.com/photos/20716744@N03/2038064839/)
Press contact KaitlynSweeny
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